{"id":612,"date":"2017-04-05T08:34:39","date_gmt":"2017-04-05T08:34:39","guid":{"rendered":"https:\/\/2017.bratislava.wordcamp.org\/?p=612"},"modified":"2017-04-05T08:35:01","modified_gmt":"2017-04-05T08:35:01","slug":"martin-vam-na-wordcamp-porozprava-co-treba-urobit-pred-a-po-spusteni-webu","status":"publish","type":"post","link":"https:\/\/bratislava.wordcamp.org\/2017\/martin-vam-na-wordcamp-porozprava-co-treba-urobit-pred-a-po-spusteni-webu\/","title":{"rendered":"Martin v\u00e1m na WordCamp porozpr\u00e1va, \u010do treba urobi\u0165 pred a po spusten\u00ed webu"},"content":{"rendered":"

Vytvorenie obsahu webovej str\u00e1nky je samozrejmos\u0165ou. Av\u0161ak nemali by ste zab\u00fada\u0165 aj na SEO, bezpe\u010dnos\u0165 webu a r\u00fdchlos\u0165. O tom, \u010do treba spravi\u0165 pred a po spusten\u00ed str\u00e1nky n\u00e1m pr\u00edde poveda\u0165 Martin Mac\u00edk.<\/p>\n

<\/p>\n

 <\/p>\n

Martin, povedz n\u00e1m nie\u010do o sebe<\/h2>\n

Som webov\u00fd nad\u0161enec u\u017e dlh\u00e9 roky. Prv\u00e9 str\u00e1nky som vytv\u00e1ral cez klasicky textov\u00fd editor a i\u0161lo to popravde ve\u013emi pomaly. Moje prv\u00e9 kroky objavovania webu sa za\u010dali a\u017e po prvej \u00faspe\u0161nej in\u0161tal\u00e1ci\u00ed WordPress. Tam som si uvedomil, \u017ee na to aby ste mali \u00faspe\u0161n\u00fd web nesta\u010d\u00ed len \u201cvyklika\u0165\u201d si str\u00e1nku<\/strong>.<\/p>\n

Za\u010dal som sa venova\u0165 online marketingu a v\u0161etk\u00fdm veciam okolo. Podchytil som si z\u00e1klady SEO, kde som pri\u0161iel na to, \u017ee dobr\u00e9 SEO nesta\u010d\u00ed<\/strong> a chce to vyu\u017e\u00edva\u0165 aj v\u0161etky marketingov\u00e9 kan\u00e1ly. Tieto kan\u00e1ly ako soci\u00e1lne siete a Adwords som si najviac podchytil na doktorandskom \u0161t\u00fadiu, kde som u\u010dil online marketing a z\u00e1rove\u0148 som rie\u0161il marketingov\u00e9 kampane pre univerzitu a men\u0161\u00edch z\u00e1kazn\u00edkov. V s\u00fa\u010dasnosti m\u00e1m na starosti samozrejme v\u00e4\u010d\u0161ie z\u00e1kazky.<\/p>\n

 <\/p>\n

Ako pou\u017e\u00edva\u0161 WordPress?<\/h2>\n

Od minul\u00e9ho roku som zamestnanec digit\u00e1lneho \u0161t\u00fadia GoodRequest<\/a>, kde sa stret\u00e1vam s WordPress ka\u017ed\u00fd de\u0148. M\u00e1m na starosti firemn\u00fd web a ke\u010f\u017ee nie som tak\u00fd dobr\u00fd program\u00e1tor, ako moji kolegovia, tak ich odbreme\u0148ujem od rie\u0161en\u00ed, ktor\u00e9 nie s\u00fa custom. V\u0161etky tieto rie\u0161enia stav\u00e1m na WordPress. Ve\u013ekou v\u00fdhodou t\u00fdchto rie\u0161en\u00ed je, \u017ee s\u00fa r\u00fdchle a klient dopredu vid\u00ed, \u010do dostane<\/strong>.<\/p>\n

Mimo to rie\u0161im pre firmu a z\u00e1kazn\u00edkov z\u00e1kladn\u00e9 SEO nastavenia a marektingovn\u00e9 n\u00e1stroje AdWords a Facebook. Pokia\u013e sa jedn\u00e1 o propag\u00e1ciu webu postavenom na WordPress m\u00e1m hne\u010f o p\u00e1r starost\u00ed menej.<\/p>\n

\"\"<\/p>\n

\u010co pre teba znamen\u00e1 WordPress?<\/h2>\n

WordPress je pre m\u0148a skvel\u00fdm n\u00e1strojom na vytv\u00e1ranie funk\u010dn\u00fdch webov<\/strong>, ktor\u00fd pou\u017e\u00edvam nie len v pr\u00e1ci ale aj vo vo\u013enom \u010dase, v ktorom sa venujem zar\u00e1baniu na webe pomocou PPC a affiliate programov. Na tieto \u00fa\u010dely mam nieko\u013eko webov postaven\u00fdch na WordPress a som plne spokojn\u00fd.<\/p>\n

V s\u00fa\u010dasnosti som prijal do mojich vo\u013eno\u010dasov\u00fdch aktiv\u00edt \u010fal\u0161\u00edch \u010dlenov a je rados\u0165 pozera\u0165 sa ako je \u013eahk\u00e9 a hlavne r\u00fdchle za\u0161koli\u0165 \u010dloveka k pou\u017e\u00edvaniu tohto n\u00e1stroja.
\nK\u00fapi\u0165 l\u00edstok<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Vytvorenie obsahu webovej str\u00e1nky je samozrejmos\u0165ou. Av\u0161ak nemali by ste zab\u00fada\u0165 aj na SEO, bezpe\u010dnos\u0165 webu a r\u00fdchlos\u0165. O tom, \u010do treba spravi\u0165 pred a po spusten\u00ed str\u00e1nky n\u00e1m pr\u00edde poveda\u0165 Martin Mac\u00edk.<\/p>\n","protected":false},"author":13706582,"featured_media":613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-612","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"jetpack_featured_media_url":"https:\/\/bratislava.wordcamp.org\/2017\/files\/2017\/04\/martin-macik.png","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8oGMJ-9S","jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/13706582"}],"replies":[{"embeddable":true,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/comments?post=612"}],"version-history":[{"count":10,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/612\/revisions"}],"predecessor-version":[{"id":625,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/posts\/612\/revisions\/625"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/media\/613"}],"wp:attachment":[{"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/categories?post=612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bratislava.wordcamp.org\/2017\/wp-json\/wp\/v2\/tags?post=612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}